Freediving
FREEDIVE THE WORLD
Learn To Freedive
PFI is the most well respected freediver training organization in the world and the most modern! We make it simple to get started with your training through our online learning platform. Learn at your own pace with flexible online classes
PFI BASIC FREEDIVER COURSE
Learn to freedive down to a maximum depth of 10m/33 feet!
This program teaches freediving techniques for comfortable enjoyment in the aquatic world to depths of 10m/33ft. You will also practice Static Apnea to help develop your breath-holding abilities and in-water comfort.
PFI FREEDIVER COURSE
Learn to freedive down to a maximum depth of 20m/66 feet!
This program teaches fundamental freediving techniques for comfortable enjoyment in the aquatic world to depths of 20m/66ft. You will also practice Static Apnea to help develop your breath-holding abilities and in-water comfort.
Welcome
Get to know the experts at Florida Dive Company! With a love for our local ecosystem and years of experience, our team is decdicated to helping you dive confidently!
Jim Newell
SDI/TDI/ERDI/PFI/FRTI Instructor Trainer
Florida Dive Company (FDC) was founded in 2017 by Jim Newell. Jim's love for scuba diving quickly turned from a recreational hobby to a passion for providing education and training for other dive enthusiasts 🤿. Jim knew that he wanted to take a different approach to scuba diving and that is how FDC was born. His goal was to reduce class sizes and bring a much higher quality of training to his students.
Jim takes pride in his instructional methodology and adherence to course standards, all while providing a safer, fun, and memorable learning experience that will last a lifetime.
Jim and his wife Christine have three daughters who also share the love for all things sun and ocean. They have 2 rescue dogs; Cole (Great Dane) and Gizmo (Toy Yorkie), who are best friends and take up way too much room on the couch.
Mikol Rowland
SDI Open Water Scuba Instructor
Mikol is a family man with a passion for almost anything related to water. With their three kids, he and his wife enjoy outdoor activities like diving, scalloping, fishing 🐟 , hiking, and hunting.
Mikol was raised on the water in Florida and he served 15 years of traveling the world with the U.S. Army (hooah!). P.S. Don’t forget to thank him for his service!
The Florida waters called him back for vacation adventures in the sunshine.
Looking for a new career, Mikol turned his love for the water into the professional world of scuba diving. As an Instructor, Mikol uses his positive attitude to keep diving fun and his military background to ensure constant attention to detail and safety every time he steps into the water.
Michael Lenardon
Dive Master
Photo and Bio coming soon!
Mary Ann Apolonios
Events & Marketing Manager
Mary Ann is a freediver and underwater photographer. Grew up in Orlando but her roots are from the Philippines. She is definitely an island girl at heart! You will always find her near the water, whether it’s spearfishing with her husband, kayaking with friends or fishing with family. She loves sharing her passion for the water with others, as she is a part of a community of freedivers that advocates the awareness for safe diving practices and never diving alone. Her freedive group creates meetups to spread knowledge on the buddy system to reduce the risks of dive related accidents.
Through freediving, she has grown a love for traveling. In the last two years she has gone to the Caribbean Islands and Hawaii for unforgettable experiences diving on famous shipwrecks, meeting with professional underwater photographers and diving with manta rays, whales, sea turtles and sharks.
Did we mention, Mary Ann is a pastry chef too! (Yummmy 🎂)